Increase Sponsorship Revenue and Add Value to Your Guests
Seamless Wi-Fi Connectivity
- Easy and Quick Access: WiBip ensures that customers can easily and quickly connect to the retail shop’s Wi-Fi network. With a user-friendly captive portal, customers can access the internet without any cumbersome login procedures, enhancing their overall shopping experience.
- Improved Customer Engagement: Offering seamless Wi-Fi connectivity encourages customers to stay longer in the retail shop. Customers can access their devices, browse products, compare prices, and interact with digital content, leading to increased customer engagement and potentially higher sales.
- Digital In-Store Experience: With reliable Wi-Fi access, retailers can create a more interactive and digital in-store experience. Customers can access product information, read reviews, and engage with augmented reality features, elevating the overall shopping journey.
- Data Collection Opportunities: WiBip’s Wi-Fi connectivity also provides retailers with the opportunity to collect valuable customer data. By analyzing Wi-Fi usage patterns, retailers can gain insights into customer behavior, preferences, and demographics, enabling them to tailor marketing strategies and improve customer satisfaction.
Targeted Marketing and Promotions:
- Personalized Marketing Messages: WiBip enables retailers to deliver personalized marketing messages and promotions to customers. By analyzing Wi-Fi usage data, retailers can understand customer preferences and behaviors, allowing them to send targeted offers that resonate with each individual customer.
- Increased Conversion Rates: Targeted marketing through WiBip increases the likelihood of converting potential customers into actual buyers. By delivering relevant promotions and discounts, retailers can capture the attention of customers and encourage them to make purchases, thereby driving sales.
- Real-Time Campaigns: With WiBip’s targeted advertising capabilities, retailers can run real-time marketing campaigns. For example, retailers can send limited-time offers or flash sales to customers while they are inside the store, creating a sense of urgency and encouraging immediate action.
- Customer Retention and Loyalty: Targeted promotions can foster customer retention and loyalty. By offering exclusive discounts or rewards to loyal customers, retailers can strengthen the bond with their customer base, encouraging repeat visits and building long-term relationships.
Data-Driven Customer Insights:
- Product and Promotion Effectiveness: The data insights from WiBip allow retailers to assess the effectiveness of products and promotions. Retailers can analyze which products attract the most customer interest and which promotions drive higher sales, helping them refine their offerings for better results.
- Customer Demographics: WiBip’s analytics can provide retailers with demographic information about their customers. This includes data on age groups, gender, and potentially other relevant attributes, helping retailers better understand their customer base and tailor marketing strategies accordingly.
- Data-Driven Decision Making: By leveraging the customer insights provided by WiBip, retailers can make data-driven decisions to optimize store layout, product placement, and marketing efforts. The data helps retailers tailor their strategies to meet customer preferences and create a more satisfying shopping experience.
Customer Loyalty and Engagement:
- Personalized Loyalty Programs: WiBip enables retailers to implement personalized loyalty programs for customers. By analyzing Wi-Fi usage data, retailers can identify frequent visitors and loyal customers, offering them exclusive rewards, discounts, and incentives, thus fostering customer loyalty.
- Engaging Targeted Offers: With WiBip’s targeted advertising capabilities, retailers can send engaging and relevant offers directly to customers’ devices. By tailoring promotions based on customer preferences and behavior, retailers can capture attention, increase engagement, and encourage repeat purchases.
- Feedback and Customer Satisfaction: WiBip allows retailers to gather feedback from customers through Wi-Fi login surveys or in-app interactions. This valuable feedback provides insights into customer satisfaction levels and areas for improvement, enabling retailers to address concerns promptly and enhance the overall shopping experience.
- Ongoing Customer Relationship Building: By utilizing WiBip to drive customer loyalty and engagement, retailers can foster ongoing relationships with customers. Continuously delivering personalized offers, targeted promotions, and exceptional service helps strengthen customer trust, ensuring that customers choose the retail shop as their preferred shopping destination.
Run surveys and collect feedback
- Gather feedback from visitors to your venue during their visit or after they exit. Know what they like and pinpoint concerns for improvement.
- Run surveys when visitors finish connecting to your WiFi or after they leave. Customize your questionnaire based on their behaviour and demographics.
Build your CRM
- Build direct relationships with your visitors. Add hundreds of thousands of new opt-ins to your CRM and inform them of new and upcoming events.
- Integrate with your corporate data warehouse and CRM systems. Use powerful APIs to connect with any internal database or use pre-existing connectors to Salesforce, Adobe, SAP, Microsoft, IBM and other popular vendor solutions.