Enhance guest experience through targeted communication and analytics in hotels
Enhanced Guest Experience:
- Seamless WiFi Access: WiBiP’s captive portal ensures a hassle-free login process for guests, eliminating the need for complex passwords or lengthy authentication procedures.
- Customized Login Page: Hospitality establishments can create a personalized login page that reflects their branding, creating a welcoming and familiar environment for guests.
- Quick Connectivity: With the captive portal, guests can quickly and effortlessly connect to the WiFi network, enabling them to stay connected and enjoy their stay without delays.
- Effortless Data Collection: The captive portal gathers contact information and demographics from guests, allowing hotels to offer tailored services and targeted promotions for an enhanced guest experience.
Targeted Marketing and Advertisements:
- Data-Driven Insights: WiBiP’s campaign manager leverages the collected contact and demographics information to gain valuable insights into guests’ preferences, behaviors, and interests.
- Personalized Advertisements: Hospitality businesses can use the data to deliver targeted advertisements and promotions to WiFi users, ensuring the content is relevant and appealing to each guest.
- Special Offers and Promotions: Hotels can use the campaign manager to push exclusive offers, discounts, and loyalty rewards to encourage guest engagement and repeat visits.
- Survey Feedback Collection: The platform allows for the distribution of surveys, enabling hotels to gather feedback on services, amenities, and guest experiences, facilitating continuous improvement and increased guest satisfaction.
Data-Driven Decision Making:
- WiFi Usage Patterns: WiBiP’s analytics module provides detailed insights into WiFi usage patterns, including peak usage times, popular areas, and frequently accessed websites or apps.
- Advertising Campaign Performance: Hospitality businesses can analyze the effectiveness of their targeted advertisements and promotions through campaign manager reports, measuring click-through rates and conversion metrics.
- Guest Behavior Analysis: By examining the data collected through the captive portal, hotels can understand guest preferences, stay durations, and repeat visitation patterns, enabling them to tailor their services accordingly.
- Service Optimization: The data-driven approach allows establishments to identify areas for improvement, optimize network performance, and enhance overall guest satisfaction based on real-time data and feedback.
Flexible WiFi Package Offerings
- Diverse Package Options: WiBiP’s data package creation module enables hotels to design a range of WiFi packages to suit different guest needs and preferences, offering various data limits and bandwidth options.
- Complimentary Basic Access: Hospitality businesses can provide complimentary basic WiFi access to all guests, ensuring that even those who opt for a standard package can stay connected during their stay.
- Premium Upgrades: For guests seeking enhanced connectivity or higher data limits, hotels can offer premium WiFi packages at an additional cost, catering to business travelers or guests with higher data demands.
- Customizable Bandwidth Limits: With the data package creation module, hotels can set upload and download bandwidth limits for each package, ensuring fair distribution of network resources while accommodating guests’ varying data requirements.
Run surveys and collect feedback
- Gather feedback from visitors to your venue during their visit or after they exit. Know what they like and pinpoint concerns for improvement.
- Run surveys when visitors finish connecting to your WiFi or after they leave. Customize your questionnaire based on their behaviour and demographics.
Build your CRM
- Build direct relationships with your visitors. Add hundreds of thousands of new opt-ins to your CRM and inform them of new and upcoming events.
- Integrate with your corporate data warehouse and CRM systems. Use powerful APIs to connect with any internal database or use pre-existing connectors to Salesforce, Adobe, SAP, Microsoft, IBM and other popular vendor solutions.